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AHMS is pleased to update that our efforts to regenerate the coral reefs in Koh Samui is producing excellent results. In line with our commitment to sustain and preserve the fragile eco-system in one of Thailand’s most scenic destinations, AKARYN Samui Resort & Spa built an artificial coral reef along its beachfront and here are the latest images of our ‘baby’ coral reefs for your viewing pleasure.
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To celebrate Childrens day on the 9th of January 2015 the staff of AKARYN Samui and its sister hotel Akyra Chura Samui hosted an event at the Wat Plai Laem School on the island.

This has become an annual event for AKARYN who were pleased to welcome the akyra in donating toys, food, games and other gifts to the underprivileged program. Once again the day went off without a hitch and over 400 children were left with smiles on their faces while they unwrapped there new goodies. Games were run on the day with cash prizes given out to the winning teams.

AKARYN Resident Manager Matthias Jaeckel was quoted saying, "I am so pleased that we were able to make a difference by participating and we hope to encourage further hotels to participate next year."

akyra Resident Manager Stephane Carric added, "its the first time we have participated in this program and I was simply overwhelmed at the impact that we can make in one afternoon, the event has been engraved into the akyra CSR program from now on."


BANGKOK, THAILAND: Pure Blue Foundationrecently held its fundraising event in Bangkok that saw up to 500 models, socialites and businesspeople gather to raise money for the community-focused charity.

Held at fashionable entertainment venue Ku De Ta, the Glamazon-themed event, was sponsored by American Express, and featured a fashion show by ZUZA, Uncensored and Kaprice.

Pure Blue Foundation is the community support programme of pioneering boutique resort group AKARYN Hospitality Management Services (AHMS), which operates four ‘barefoot luxury’ resorts in Thailand and is scheduled to open two others next year in Chiang Mai and Koh Krabey on a private island in Cambodia.

Founded in 2010, Pure Blue Foundation has raised millions of baht in a series of annual activities over the years to support its community projects around Thailand.

“We are humbled as well as delighted that we received such great support for Pure Blue Foundation,” said AHMS Founder and Managing Director Anchalika Kijkanakorn. “It is the first time we have held our annual fundraising event in Bangkok and the support has been overwhelming.

“The valuable contributions made means we can move ahead with our plans to further advance the important community projects we run in Pranburi, Phang Nga and Koh Samui and further extend them to our new locations next year.”

At Aleenta Hua Hin-Pranburi, winners of the Best Sustainable Hotel in Thailand this year at the International Hotel Awards, the resort manages a 22 rai community organic farm at which locals can pick and eat for free as long as they spend time replenishing the farm through hours spent replanting.

Its sister property, Aleenta Phuket-Phang Nga works on a nurturing programme of the endangered leatherback turtle species as well as assisting the local school community with conservation education initiatives. It has so far released hundreds of turtles into the Andaman Sea.

In Koh Samui, akyra Chura Samui and AKARYN Samui join forces to build coral reefs to develop underwater environments for marine life to return closer to the shores.

AHMS’ commitment to the environment saw it receive a Thailand Government Responsible Tourism Award for the Restoration and Conservation of the Local Environment earlier this year.

Chefs On The Edge

Aleenta Phuket-Phang Nga recently hosted the cream of the culinary talent in Greater Phuket to cook for the environment at its stylish beachfront restaurant, The Edge.

Working with a theme that blended sustainability, local sourcing and fine wines by Ambrose paired with each dish, four of Phuket’s most talented chefs put on an evening remember for the 46 resort guests and residents of Greater Phuket who came to the event.

The Edge’s own Chef Alex Bitterlang was joined by Chef Sandro Aguilera of Iniala, Chef Belinda Tuckwell of The Pavilions and Chef Peter Webber of les diables – each of whom produced a signature dish to celebrate the occasion and delight diners with their innovation and creativity.

A total of THB75,321 (USD2,325) was raised for the Pure Blue Foundation marine charity project, founded by AHMS The Collection, which works to nurture the indigenous and endangered leatherback turtle population in Phang Nga.

All of the funds will be put towards continuing its work, with the chef’s contributing to the fundraising efforts for free.

The Chefs On The Edge creative collaboration is the first in a series of culinary events designed to raise funds for Pure Blue Foundation, with the next being held in two months time.


It was one of the biggest fundraising events of the year – a coordinated response to endangered turtle species and environmental protection spearheaded by the pioneering boutique hotel group AHMS (AKARYN Hospitality Management Services). At its locations in Koh Samui, Phuket-Phang Nga and Hua Hin-Pranburi, the AHMS Collection's environmental charity, the Pure Blue Foundation, staged the annual fundraiser to help secure the leatherback turtle’s survival by nurturing and releasing them into the Andaman Sea and spearhead its numerous community projects.

“We are very pleased to note that these coordinated events managed to raise over 300,000THB, and over 2 million THB to date since Pure Blue Foundation’s inception in 2010,” said AHMS Collection Founder and Managing Director Anchalika Kijkanakorn. “This is at the absolute core of what we do – to improve the environment and communities in which we operate and sustain them and their beauty for future generations.”

The coordinated fundraising activities were staged on Saturday, December 7 at three of AHMS Hotels’ four high-end boutique beachfront resorts – Aleenta Phuket-Phang Nga, Aleenta Hua Hin-Pranburi and akyra Chura Samui.

At Aleenta Phuket-Phang Nga Resort and Spa – supporter of the neighbouring Koh Kloi turtle sanctuary – the theme was Casino Royale. Filipino casino professionals were flown in for the evening and guests bought “charity chips” to play with and raise money in a glamorous evening. The highlight of the night in Phuket was the release of turtles back into the wild.

At Aleenta Hua Hin-Pranburi Resort and Spa, the pioneer and beloved property in the AHMS collection with a deep affinity for its community hosted a gala dinner featuring a charity auction at which the “services and skills” of staff where auctioned – such as the executive chef coming to your home to cook dinner.

akyra Chura Samui’ meanwhile hosted “Deep Into Blue” beach party and transformed part of the popular Chaweng strip into a beach party haven. Guests were treated to a pulsating beach and pool party that rocked until late, with money-raised from drink purchases going towards the charity.


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About Pure Blue Foundation

About Pure Blue Foundation
All around the world, marine biodiversity face threats from activities and events including coastal development, overfishing, inland pollution, global climate change and ocean acidification caused by some of the excess carbon dioxide emissions being absorbedoceans...
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Cause for concern

Cause for concern
All around the world, marine biodiversity face threats from activities and events such as coastal development, overfishing, inland pollution, global climate change and ocean acidification caused by some of the excess carbon dioxide emissions being absorbed by the...
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A plan of action

Cause for concern
The park is a real coral reef based on artificial substrate designed to attract dozens of fish, crustaceans and shell species, which in turn will enable a brand new ecosystem to be created.

The “coral park” project will involve creating the essential habitation...
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